Brand Identity

Hey Boulder, There is a New Digital Marketing Agency in Town

By Bobby Shell / June 16, 2022

Boulder is a home of innovation, it’s a place where entrepreneurs go to be surrounded by talent, to be near farm-fresh food, and to have some of the most beautiful mountains in the world in their backyard. Imprint Digital just celebrated our year anniversary as a digital marketing agency that serves the Boulder area and…

Read More

Your First Day as a Small Business Owner

By Bobby Shell / June 2, 2022

First day as a small business owner? These are the things you want to do ASAP to maximize your results starting off.

Read More

Advertising has become Entertainment

By Bobby Shell / May 19, 2022

Distribution and power of media has moved from large institutions to the fast and responsive digital leaders. Targeted reach, niche content, personalized content wins. Learn more.

Read More

Building a world-class brand with organic social content

By Bobby Shell / May 16, 2022

Your brand and the story it tells is far more compelling than a low price, free shipping, or great customer service. Your brand gives people a feeling, it reminds them of something, it is a chance to tap into the core of their needs as a human.

Read More
Expanding? Rebrand. Change your logo, name, and business elements. Change may be needed by owners, consumers, and staff.

When should you rebrand your business?

By Bobby Shell / April 27, 2022

Rebrands are an incredible way to reaffirm with your customers or market your values, mission, and purpose. Learn more about 5 common rebranding situations.

Read More
Without advertising, marketing leads may be generated with effort. The goal is to develop shareable content. How-to page.

The Ultimate Guide: Generating Marketing Leads with a $0 Budget

By Bobby Shell / April 20, 2022

9 incredible powerhouse strategies and tips you can leverage to start marketing your brand with $0 budget! A must read for new Business or Individuals.

Read More
Brand

Brand: Discover The Secrets to Designing Powerful, Visible and Notable.

By Alex Wells / December 29, 2021

What Do We Mean By A Brand? The 4Cs Of Branding: Color, Contrast, Congruence, And Consistency. Proper Alignment: Always Keep Your Brand’s Messaging And Design Aligned. The Importance Of Branding. Conclusion Designing memorable brands or brand is one of the most important aspects of the business world today. If you want your business to be…

Read More

When A Strong Brand Can Make All The Difference

By Alex Wells / December 29, 2021

The Concept Of The Brand. What A Brand Means To A Business? What Branding Means To A Consumer? The Importance Of A Strong Brand. Conclusion A brand is a company’s most valuable asset; it is the sum of the company’s knowledge, experience, brand loyalty, and reputation. A great brand can make a company stand out…

Read More

Use Social Media To Enhance Your Business

By Alex Wells / November 14, 2021

Social Media Can Enhance Your Business Social Media Apps You Can Use To Enhance Your Business Social Media Can Help In Your SEO Final Thoughts Social Media has become a huge presence in almost everyone’s life. That influence has spilled into businesses. Businesses are using the power of social media sites to enhance their marketing…

Read More

Building Your Brand Identity: Defining Your Brand Identity

By Alex Wells / November 12, 2021

Identifying What Your Brand Stands For Choosing Your Brand’s Values How To Find Your Brand Voice Using Your Brand Voice To Your Advantage Final Thoughts Brand identity is how an organization, an individual, or a group of people, brands itself. It’s not just a name or a logo, but the complete package – the look,…

Read More